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Jeff Bezos - Visionary Business Quotes & Biography

"If you double the number of experiments you do per year, you’re going to double your inventiveness."

"I very frequently get the question: 'What’s going to change in the next 10 years?' I almost never get the question: 'What’s not going to change in the next 10 years?'

"And I submit to you that that second question is actually the more important of the two."

"We’re not competitor obsessed, we’re customer obsessed. We start with what the customer needs and we work backwards."

"I knew that if I failed I wouldn’t regret that, but I knew the one thing I might regret is not trying."

"Work hard, have fun, make history."

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"We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better."

"I wanted a woman I could admire. It’s hard to love someone you don’t admire."

"Your brand is what other people say about you when you’re not in the room."

"All of my best decisions in business and in life have been made with heart, intuition, guts... not analysis."

"Failure and invention are inseparable twins. To invent you have to experiment, and if you know in advance that it’s going to work, it’s not an experiment."

"One of the huge mistakes people make is that they try to force an interest on themselves. You don’t choose your passions; your passions choose you."

"We’re stubborn on vision. We’re flexible on details."

"Focus on the things that are really important, and that will drive success over time."

"I think work-life harmony is a good framework. And for me, that's what works. I really do believe in that."

"I believe you have to be willing to be misunderstood if you're going to innovate."

"If you only do things where you know the answer in advance, your company goes away."

"I’m very proud of the culture we have at Amazon. I think of it as a culture of builders, of pioneering, of curiosity, of explorers."

"One of the only ways to get out of a tight box is to invent your way out."

"If you do build a great experience, customers tell each other about that. Word of mouth is very powerful."

"We need big failures in order to move the needle. If we’re not willing to fail, we’re not willing to invent."

"Day 2 is stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death. And that is why it is always Day 1."

"The great thing about fact-based decisions is that they overrule the hierarchy."

"You can have a job, or you can have a career, or you can have a calling. And if you can somehow figure out how to have a calling, you have hit the jackpot."

"What’s dangerous is not to evolve."

"We expect all our people, not just our leaders, to work with intensity and focus."

"What we need to do is always lean into the future; when the world changes around you and when it changes against you - what used to be a tailwind is now a headwind - you have to lean into that and figure out what to do because complaining isn’t a strategy."

"A company shouldn’t get addicted to being shiny, because shiny doesn’t last."

"If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the internet, they can each tell 6,000 friends."

"Given a ten percent chance of a 100 times payoff, you should take that bet every time."

"I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out."

"Experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight."

"Life’s too short to hang out with people who aren’t resourceful."

"Maintain a firm grasp of the obvious at all times."

"There are no shortcuts and there is no magic; the only way to get to where you want to go is to work incredibly hard."

"Leaders have relentlessly high standards - many people may think these standards are unreasonably high. Leaders continually raise the bar and drive their teams to deliver high-quality products, services, and processes."

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